Angry Birds is one of the most popular and profitable games ever made, but it’s been the only major offering from mobile game studio Rovio for years. How do you follow up the hit of a decade? Well, it looks like you follow it up with Amazing Alex, a casual puzzle game that tasks players with creating elaborate Rube Goldberg devices to solve simple household problems.
Here’s the first trailer for the new game, which will be released on Android, iPhone, and iPad next month — July 2012. The trailer hints at what Amazing Alex is about, but it doesn’t tell you that fact that the game is actually based on a previously released game called Casey’s Contraptions, an intellectual property that Rovio purchased.
Venture to the Amazing Alex website and you’ll be treated to a pretty basic, marketing-speak rundown of what to expect. The site describes the game as “an amazing new physics puzzle game” with 100 levels, each of which is a challenge that you can solve with your own contraption built from 35 interactive objects. Rovio also promises “regular free updates” and “four fun locations.”
But that’s not the real draw. There are plenty of physics puzzlers in the Apple App Store and Google Play, but this game will allow you to create and share your own challenge levels, and play those created by others. That’s a relatively fresh idea on mobile devices. There’s no word on pricing yet, but you can expect the game to be cheap. Here’s the trailer!