A major Hulu redesign is rolling out over the next few days, but the details and some images of what’s coming are already available. The design is clean and minimalistic, and functionally it’s focused on making clips, movies, and episodes beyond the latest, featured items easier to find and enjoy.
The first and most dramatic thing you’ll notice in the new Hulu design is a bigger splash image at the header; it’s just like the slider that you’ve used to flip through the most recent featured additions to the video site for a while now, but it’s higher quality and more prominent now. Hulu’s branding, search, browsing tool, and social tray are now overlays on top of that splash image.
The above-mentioned browsing tool (pictured above) is greatly improved over what Hulu offered before, but the big additions for discovery are visible when you scroll further down. Hulu now features “Staff Picks” of new shows for you to watch, kind of like Apple’s App Store. Also below the main header, you can see thumbnails for shows you’ve been watching recently or regularly, making it a lot easier to just pick up where you left off. As before, there are also “most popular” and recommended listings — but they’re much more prominent and visual than they used to be.
The home page isn’t the only one that’s been overhauled, either; show pages in particular are more useful than they used to be. They follow the new aesthetic path the front page establishes, of course, but they also highlight the most recent episode you haven’t seen in any show you click through to.
The design is rolling out to users gradually over the next few days, but you can get a preview by going to new.hulu.com. Let us know what you think.
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